For over 30 years, SupplyCore has provided worldwide supplies and support to those in need and has continued to be a vital asset to the US military. In need of a website update, SupplyCore approached us to help them in their goal of carrying the strength and authority of their brand into their web presence.
The Challenge
The challenge was not only how to differentiate SupplyCore from a sea of competitors, but how to ensure their passion for customer excellence was clear. It was imperative that we focused on content strategy through the design process to achieve that balance between informative and concision.
The Solution
To distinguish SupplyCore from competitors, we focused on designing for a modern audience with clean typography, smooth animations and responsiveness. We decided on a high-impact design; eye-catching photos, gridded layouts and bold colors.
Project Included:
- Complete UI/UX design process that focused on updating the website for a more modern audience
- WordPress development
- Custom iconography
- Content strategy and planning
It was wonderful working with the SupplyCore team every step of the way and it was a true collaborative effort between ourselves. We are incredibly appreciative of the opportunity to help such an active member in the local Rockford community!